Health Website
Custom copywriting for your holistic, spiritual, or therapy website
Why Your Website is Important
The importance of your therapy services and how they can help people has to be initially conveyed to your potential clients through your website, social media, and online presence. Your ideal clients need to know that you are trustworthy, approachable, professional, and that you have the skills required to be able to help them to solve their wellbeing problems.
To do this, you need to have a high quality website, blog, and outline of your services, and how they can help. If you do not have these things in place, and your online presence is essentially just the same as any other practitioner. There is nothing to distinguish you and what you do differently to other people in your field. As a result, you are more likely to attract people who are not very invested in what you have to offer through your practice.
Your website, articles, and your unique message, are all highly important in building a sustainable practice. They will help you to attract people who align well with the work that you do, and help you to continue doing the work which you find most meaningful. However, writing about what you do, and how you can help does not come easily for many people. First, it can be difficult to get clarity on exactly what your message and services are, and how they help. Sometimes, it can also seem a little self-absorbed to write about yourself and to put yourself out into the world, which can bring it's own set of challenges. Plus, there are so many different things to do as a solopreneur, that often you simply do not have enough time to work on your content as well.
This is where I can help. I provide custom writing services for people who want to refresh their website copywriting and create a more specific therapeutic message. So that you can clarify exactly how you help, what services you offer, and how these will benefit your potential clients.
Your website can make the difference between people choosing to either book with another therapist, or to work with you.
Suggested Pages
- Website Homepage: Initial information about your practice
- Start Here: All the important links to your offerings
- About Me: Introduction to who you are and why you do this work
- Contact: How and where clients can contact you
- About You: Who you work with and how you can best help
- Services: Heart-centred information for potential clients
- Core Blog Posts: Key insights into how you can help
Ethical Copywriting for Holistic Therapists, Coaches, and Healers
There are three different types of content that you may want to consider including in your wellbeing website. These are your core website pages, blog posts, and information about your services. Each type of content focuses on a different aspect of your relationship with your current and potential clients.
If writing out your website pages feels a little overwhelming, or you are not familiar with what to include to get the best results, then you may be interested to know that I also provide specialist writing services for health and wellness solopreneurs. These services are designed to highlight your unique services, demonstrate your approach to wellbeing, and show how you can help your clients.
I offer 3 types of website services for healing practitioners: a refresh of your core pages, a comprehensive re-write of your content and messaging, or a complete upgrade of your website including images and branding.
Recommended topics
- Who you help
- Important links page
- Problems you solve
- How you differ from other therapists
- Services that you offer
- How people can contact you
- Testimonials page
- Your professional background
- Your personal bio
- Why clients should work with you
- Your unique offerings
- Information for potential clients
Whether you are just starting out, if you want to refresh your website, or if you aren't currently attracting your ideal clients, then I can help. Simply click on the image below to find out more about my writing services for holistic healing practitioners....
Daniella Saunders
MA (Phil), BA (Hons), RGN, ITEC
Daniella provides support for holistic, spiritual, therapy, and wellness practitioners.
She helps them to make a positive impact in the world without compromising their own health or values.
Having worked in healthcare for over 35 years, Daniella has extensive professional experience in the NHS and holistic health.
Daniella has completed over 10 years of degree-level education,
and she holds qualifications in consciousness, philosophy, spirituality, health, and mind-body therapies.
Specialist Copywriting Packages for Coaches, Therapists, and Healers
- Review: A personal review of your website content sent to you by email. Outlines key recommendations on how you can clarify your message and attract more of your ideal clients.
- Refresh: Upgrade your website. Includes 5 x website pages or premium blog posts for showcasing your practice. Custom-written pages to support your business goals and promote your therapeutic services. (around 10K words)
- Revitalise: Custom content creation package. For people who want to create a new website, or completely refresh their existing one. Includes 10 x custom-written pages or premium posts (around 20K words).
- All plans include a review of your current website, services, and your niche, so that your unique content is well aligned with your goals.
